Come join me at the ACRES USA conference in Madison the 1-4th of December

I have been invited to do a day long workshop on Monday the 4th as well as a breakout session on “The Solo Cup Cow” on the third. Acres has been “rejuvenated” after Taylor Henry purchased the organization two years ago.

You can register for the conference HERE

The talks I will be giving are described as follows in the conference flyer …

  • Eco-Ag U - Monday Dec 1st - 8:30am - 4:00 PM

    • Title: Common-Sense Cattle

    • Description:  Practical genetics and epigenetics for herd selection, breeding decisions, and overall herd health. Identify the traits that matter, implement cost-effective solutions, and improve cattle performance and resilience.

  • General Session - Wednesday Dec 3rd - 10:30am - 11:45am

    • Title: Solo Cup Cow

    • Description:  This session introduces a visual approach to identifying optimal cow conformation for fertility and feed efficiency. Using a Solo cup on its side as a model, Campbell illustrates the ideal cow shape to indicate high digestive capacity, better fat deposition, and improved reproductive performance. Attendees will learn to assess these traits to select cattle that are more fertile, easier to manage, and cost-effective to feed.

Hope to see you there.

Posted on November 7, 2025 .

I recently did an Interview for Sustainable Stock with Patrick Preston of Bos Sires

Patrick Preston was very easy to talk to and asked some very good questions HERE

I sent the interview link to a friend of mine in Canada and this was his email back to me…

Hello Steve,

 

I just watched the podcast. It made the hair stand up on the back of my neck and my mouth water!!!

 I have been around beef cattle all of my life (owned cows for 73 years) and been given several accolades for the production of "Superior Cattle".

You were detailed, clear and concise and gave credit to your mentors in a humbled that way makes your message well received and excepted by new and old cow-people. Your knowledge and wisdom is an absolute necessity for cow-people new and old. Your message distills down to making cattle operations profitable and sustainable. That is the bottom line.

Your message is grounded in regenerative practices that focus on the soil. I believe that Regenerative Agriculture is the salvation of our planet. 

 

Your Canadian Supporter,

 

Murray

Posted on September 28, 2025 .